In South Korea, of respondents buy pet food online, showing a strong preference for the convenience and variety offered by digital platforms. This trend highlights the growing reliance on e-commerce solutions among pet owners, who prioritize ease of access and broader product selections. Independent pet stores and small pet chains account for of the market, matching the share of larger pet specialty chains like Maxi Zoo and Kakkadu. This indicates a balanced distribution between personalized service and extensive product offerings in physical retail locations. Supermarkets and Convenience Stores Supermarkets are used by and convenience stores by of respondents. Only of respondents make pet food at home, suggesting a niche market for homemade pet diets.
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