While traditional European favorites remain popular, Dutch travelers in 2025 are slowly diversifying their travel ambitions. In 2023, Southern Europe and the Balkans captured the interest of of travelers, making it the top destination group, likely driven by the region's Mediterranean climate and affordability. However, by summer 2025, a slight cooling in demand makes it dropped to . Similarly, interest in Western Europe declined from to , though it still holds the top spot.
Find out more through related statistics on popular travel preferences among Dutch travelers, preferred sources for exploring new destinations among Dutch travelers, Dutch travelers’ accommodation choices.